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Social Media Marketing Service
Goal of Social Media Marketing
The goal of social media marketing is not to simply create profiles on social media pages, but to develop and use the follower base so as to imporve the bottom-line of the business through more exposure and sales. Many businesses invest in a social media strategy only to find that it is very difficult to build a quality following, and even more difficult to get them to buy anything from you. Getting them to share your information with their friends (viral marketing) is the ultimate goal of social media, and is also the biggest failure for many companies who consider themselves experts. A good social media strategy is not a standalone, and should never be used on its own without a support marketing campaign.
Social Outlets We Utilize
- Google +
Social Media Strategic Development: Analysis of how social media can be a benefit to your business, and construction of a plan that spends budgets effectively.
Tracking: Effective tracking of customer interaction through conversion is crucial to making better decisions and improving the campaign.
Social Profile Creation: Creation of effective and artistic profiles that convey your brand message, as well as spreading the visibility of these profiles by using other mediums, as well as websites.
Widgets: Creating an "interactive" script or option on your website that others can share can be viral. We'll evaluate your product/service to see if any opportunities exist for widget creation/promotion.
Blogging: Communication between the brand and the customers is the true value of social media. Online public relations and customer relations can be very effective at creating interaction.
Internal Community Building: The development of the list of followers is based upon execution of a well-planned strategy. People will not like your page just becasue you have one, you must provide value to them as well as a reason for them to tell others.